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I would contend that, more often than not, it is most often personal experience. So often in my career Ive met fitness pros with a powerful personal narrative around their own vitality and the fight...
Getting the right insurance coverage for your box can be pretty easy but it is really important to know all the facts before committing to anything. Below we will go over some things you should look for in your insurance coverage.
So you are finally taking the steps to realize your dream of owning a CrossFit box, now you just need the all important permission from HQ to use the word CrossFit! The process is actually...
In part 1 of our series on Free Trial Sign Ups we talked about how to contact people that sign-up on your website. In this segment we discuss how to convert those people when they actually get to your space.
Many boxes have a hard time getting people to sign up on their website, so that become a huge focus. The gym then forgets that the people who are actually signing up need to be handled...
Getting more followers on Twitter or more likes on Facebook is always a good thing right? For this conversation we will refer to all social media connections as follows. Doesn’t it makes more sense to focus on...
For the CrossFit box owner who is reading this and saying, “Well I just updated my site three years ago”. You are 21 years behind the game! You probably have coaches on your site who no longer...
There seem to be two groups of CrossFit box owners and CrossFitters, those who view themselves as “purists” and the “newcomers”. There are a few ways to differentiate between these people...
So you have a business plan, some form of financial backing and the dream of creating a place for people to achieve their fitness goals. There comes a point in every CrossFit entrepreneurs journey when the decision to...
