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Our Growth Marketing Stories

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Why Your Lead Generation Strategy Isn’t Working (And How to Fix It)

Why Your Lead Generation Strategy Isn’t Working (And How to Fix It)

Common lead generation mistakes—like relying on a single channel, misaligned sales and marketing, poor mobile optimization, and inconsistent branding—can limit growth and conversions. Learn how a diversified, well-aligned, and customer-focused strategy helps attract, nurture, and convert high-quality leads more effectively.

January 5, 2026
The Difference Between SEO and Paid Search: Which Should You Invest In?

The Difference Between SEO and Paid Search: Which Should You Invest In?

SEO and Paid Search are two powerful ways to drive traffic and leads—but they work very differently. Understanding when to use each (or both) can help you maximize results, balance costs, and achieve both short-term wins and long-term growth.

December 23, 2025
Using Facebook Ads and Google Ads Together for Maximum Reach

Using Facebook Ads and Google Ads Together for Maximum Reach

Combining Facebook Ads and Google Ads gives your business unmatched visibility, better targeting, and higher-quality leads. PPL Labs builds cohesive, data-driven campaigns that help brands scale faster and smarter.

December 8, 2025
SEO for Startups: Building Authority From Day One

SEO for Startups: Building Authority From Day One

Launching a new business is exciting—but competitive. If customers can’t find you online, growth becomes a struggle. That’s why SEO for startups is one of the smartest long-term investments you can make.

November 24, 2025
Paid Search Management Myths: What Agencies Wish You Knew

Paid Search Management Myths: What Agencies Wish You Knew

Paid advertising can accelerate your growth—if it’s done right. At PPL Labs, we help service businesses cut through common Google Ads myths to launch smarter, conversion-focused campaigns that actually drive results.

November 11, 2025
SEO for Startups: Building Authority From Day One

SEO for Startups: Building Authority From Day One

Launching a new business is exciting—but without SEO, even the best ideas can go unnoticed. At PPL Labs, we help startups build strong SEO foundations that drive visibility, leads, and long-term growth from day one.

October 27, 2025
SEO for Lawyers: Ranking Higher Without Wasting Budget

SEO for Lawyers: Ranking Higher Without Wasting Budget

If your law firm isn’t ranking in local search, you’re missing high-intent leads every day. PPL Labs specializes in SEO for lawyers—helping firms boost visibility, attract clients, and grow without relying solely on paid ads.

October 13, 2025
Why Branding Services Matter More Than Ever in Competitive Markets

Why Branding Services Matter More Than Ever in Competitive Markets

In today’s crowded digital space, businesses are competing on presence—not just price or convenience. At PPL Labs, we build service-based brands that stand out, earn trust, and fuel growth.

September 29, 2025
Is Your Website Killing Your Conversion Rate? Here’s How to Fix It

Is Your Website Killing Your Conversion Rate? Here’s How to Fix It

Your website may be costing you valuable leads if it’s not optimized for conversions. At PPL Labs, we design high-converting, user-friendly websites that turn visitors into customers.

September 15, 2025