How often have you jumped on your cell phone, eager to join a gym/order a pizza/read an article/whatever it is you do online, and the website looks plain awful? You have to pinch your fingers to read it, your...
What is mobile optimization?
How often have you jumped on your cell phone, eager to join a gym/order a pizza/read an article/whatever it is you do online, and the website looks plain awful?
You have to pinch your fingers to read it, your thumbs keep pressing the wrong button, and the entire right half of the page doesn't exist. This site is not mobile optimized - and borderline cruel.
Luckily, Google has decided to help it's search users out. As of April 2015, Google is boosting search results for websites that are optimized for usability on mobile devices.
How does that work?
Google will be looking at every website with the following 4 questions:
Wait... I have a website!
Okay... When you look at it on your phone, does it have a simpler version for a small screen?
Well, it looks the same as the site viewed on a laptop.
That's definitely not good. Luckily, we're here to help with our simple two step process to mobile optimization!
If you follow these 2 easy steps, you can be sure that your site is mobile optimized and Google search-friendly. If not then chances are your site will be buried in Google's search results.
Your website may be costing you valuable leads if it’s not optimized for conversions. At PPL Labs, we design high-converting, user-friendly websites that turn visitors into customers.
B2B marketing comes with unique challenges like longer sales cycles and niche targeting. PPL Labs helps service-based businesses scale with tailored strategies that drive qualified leads and measurable growth.
PPL Labs helps businesses grow by integrating SEO, branding, and paid media into one powerful strategy. Our tailored approach builds visibility, trust, and sustainable revenue.
