4,270,993
3,045
32,569
Filling the Pipeline with Real Prospects
White Law PLLC came to PPL Labs in 2022 with a clear objective: generate more high-quality leads to fuel their growing legal practice. Their team wanted a consistent pipeline of potential clients who were actively seeking legal help, people ready to talk, ask questions, and ultimately hire representation. Specifically, they were looking to increase case volume in personal injury and driver’s license reinstatement, two of their most competitive and profitable service areas.
How We Helped
To drive consistent, high-quality leads, we launched Meta ad campaigns across Facebook and Instagram targeting White Law PLLC’s key service areas. Each campaign was tailored to specific case types, like personal injury, dog bites, and driver's license reinstatement, ensuring the messaging spoke directly to potential clients actively seeking legal help in Michigan.
Text Blast Ad Campaigns
28
$16.47
2.57%
Driver’s License Reinstatement Campaigns
1,014
$0.80
4.16%
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