SAW Built Construction
53,812
$1.49
1,421
Strengthening SAW Built’s Digital Presence to Generate Qualified Leads
When SAW Built Construction partnered with PPL Labs, they were looking to strengthen their online presence and build a marketing system that reflected the quality of their work. As a growing builder, they wanted a professional website that clearly showcased their services, highlighted past projects, and made it easy for potential clients to learn more about working with them.
Beyond the website, SAW Built also wanted a strategy that would help them reach homeowners actively considering building or remodeling projects. Their goal was to increase brand awareness, establish credibility online, and generate qualified leads from homeowners in their service area.
Building a Strong Marketing Foundation with Website, Ads, and Ongoing Content
PPL Labs partnered with SAW Built Construction to build a digital marketing foundation designed to attract and convert quality leads. We started by designing a modern website that clearly communicates their services, showcases their craftsmanship, and provides a simple path for potential clients to inquire about projects.
To drive consistent leads, we launched a Meta lead generation ads campaign targeting homeowners interested in construction and remodeling services. We also supported their marketing with ongoing social media content and blog articles to strengthen their online presence and visibility.
Organic Social Media
Establishing a Consistent Visual Presence
We supported SAW Built Construction’s online presence by creating consistent organic social media content that highlights their craftsmanship and ongoing projects. By sharing project features, construction progress, and educational posts about the building process, we helped position SAW Built as a trusted builder in their market.
Posting regularly allowed SAW Built to stay visible with both past clients and potential homeowners considering a project. This consistent stream of content strengthened their brand identity online, showcased the quality of their work, and kept their audience engaged with the SAW Built brand.
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Creating a Professional Online Presence That Converts
We designed and developed a modern website for SAW Built Construction that reflects the quality and professionalism of their work. The site highlights their services, showcases completed projects, and gives potential clients a clear understanding of what it’s like to work with their team.
The website was built with a clean layout, strong visuals, and simple navigation so visitors can quickly find the information they need. Clear calls-to-action throughout the site encourage homeowners to reach out, helping turn website visitors into qualified project inquiries.
Digital Meta Ad Strategy
To help SAW Built connect with more homeowners in their service area, we launched a targeted Meta advertising campaign using short-form video ads across Facebook and Instagram. These videos highlighted SAW Built’s craftsmanship, project work, and the quality of their construction services, helping potential clients quickly understand the value of working with their team.
The campaign was designed to reach homeowners who may be considering building or remodeling projects. By pairing engaging video content with Meta’s built-in lead forms, interested users could easily submit their information directly from the ad without leaving the platform.
Campaign Ad Creatives
53,812
1,421
60
Driving Visibility, Engagement, and Qualified Leads
By combining a professionally designed website, consistent social media content, and targeted video advertising, SAW Built strengthened its online presence and attracted new clients, booking two major custom home builds in under six months.
Our ad campaigns generated over 53,000 impressions and 1,421 clicks, helping introduce the SAW Built brand to thousands of local homeowners. These efforts produced 60 qualified leads, connecting the SAW Built team with homeowners actively considering construction or renovation projects. Together, the website, social media presence, and advertising strategy created a cohesive digital foundation that continues to increase visibility, build credibility, and generate meaningful project inquiries.
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